Magma Aviation, société spécialisée dans la gestion du fret aérien, a transporté plus de 1000 kg de tongs à titre gracieux pour Sea Sense, une organisation à but non lucratif basée au Royaume-Uni.
Sea Sense produit des tongs biodégradables sans plastique, dont les ventes permettent de financer la prévention de la pollution des océans par le plastique.
Sea Sense travaille avec des organisations de base et des communautés en Sierra Leone, au Kenya et en Indonésie pour réduire la pollution plastique tout en fournissant un revenu vital aux collecteurs de plastique dans les pays en développement.
La logistique revêt une importance cruciale pour Sea Sense, car plus le processus est rentable et efficace, plus l’organisation peut consacrer de fonds et de temps à la collecte de plastique. Magma Aviation a fait don de son temps et de ses ressources pour transporter les tongs depuis le lieu de fabrication à Fuzhou, en Chine, jusqu’au point de vente au Royaume-Uni, en utilisant des solutions de transport multimodal.
Luke McMillan, fondateur de Sea Sense, explique :
“Nous sommes reconnaissants de l’efficacité de Magma Aviation et de son empressement à aider notre cause. En faisant don de leur temps et de leurs ressources, nous avons pu transporter rapidement nos tongs à travers le monde, ce qui nous a permis de libérer des fonds pour employer davantage de collecteurs de plastique en Sierra Leone, leur assurant ainsi un revenu vraiment vital.”
James Le Poer Trench, directeur des opérations de Magma Aviation, a déclaré :
“Nous avions deux priorités avec cet affrètement : la première était de faire en sorte que le transport soit aussi rapide et facile que possible, afin de réduire le délai d’exécution de Sea Sense. La seconde était que Magma Aviation paie le transport de bout en bout.
Les bénéfices de chaque paire de tongs permettent de retirer 500 bouteilles en plastique de certains des cours d’eau et des côtes les plus pollués du monde. Nous sommes donc ravis d’avoir transporté plus d’une tonne de tongs jusqu’à leur point de vente pour financer cette incroyable entreprise”.
Luke ajoute :
“Les tongs en plastique sont les chaussures les plus populaires au monde, avec 3 milliards de paires vendues chaque année dans le monde.
Les gens sont très conscients du problème des plastiques dans les océans, mais les méthodes pour aider cette cause sont relativement peu connues. Nous offrons aux gens la possibilité de faire la différence ; une façon simple de convertir les préoccupations en actions.”
Sea Sense est une entreprise climatiquement positive, ce qu’elle a obtenu en compensant l’excès de sa consommation de carbone. Jusqu’à présent, Sea Sense a collecté plus de 22 000 kg de plastique en provenance des océans, soit l’équivalent de plus de 2,2 millions de bouteilles en plastique.
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