Africa’s logistics sector is witnessing a surge in innovative startups aimed at addressing the continent’s unique challenges. These tech-enabled entities leverage digital platforms, data analytics, and efficient supply chain solutions to improve transportation, warehousing, and last-mile delivery, driving economic growth and fostering regional trade.
Driss Jabar founded CloudFret in 2021, a transportation and logistics startup that connects truck shippers and carriers. He explains that the idea for this freight transport platform came from the observation that many trucks travel many kilometers empty.
CloudFret uses artificial intelligence technology to detect empty freight vehicles and direct them to the goods to be transported, minimizing empty returns of trucks between Europe and Africa, following the same carpooling idea as Blablacar. “That is, the kilometers during which the truck has no load and, therefore, the driver is not paid and pays his fuel bill,” Jabar said.
The platform not only benefits shippers and carriers but also enables their partners to expand their operations while reducing delivery times. While doing this, the startup provides real-time updates on the cargo’s journey.
CloudFret has already secured 58 regular freight customers in Europe and Africa (France, Italy, Spain, Portugal, Morocco and Senegal). The startup's efforts have enabled it to launch today a B2B SaaS Marketplace that offers the best transport offers and a wider range of services: FastPay payment after delivery, fuel card with discount and deferred payment, and cargo insurance at the best price on the market, in addition to other major investments to come.
CloudFret recently raised €1 million in a seed round to expand into African and European markets. The Moroccan startup received funding from Azur Innovation Management, Afrimobility, Plug and Play Tech Center, Endeavor Maroc board member Khalid Zitouni, and PCH International CEO Liam Casey.
Cloudfret
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